Traffic Center

Overview

Last updated: 2 min ago

Total Spend

$12,450+12.3

ROAS

3.2x+0.4

CPA

$14.502.1

CTR

2.8%+0.3%

Conversions

859+15.2%
Spend & ROAS Trend
Account Health
good
Active
12
Paused
3
Learning
2
Rejected0
Spend Pacing
Daily$850 / $1,000

85% spent

Weekly$4,200 / $7,000

60% spent

Top Campaigns
CampaignSpendROASStatus
Summer Sale - Conversions$854.1x
ACTIVE
Brand Awareness - Reach$422.1x
ACTIVE
Retargeting - Cart Abandoners$616.2x
ACTIVE
Lookalike - Top Purchasers$322.9x
LEARNING
Lead Gen - Fitness Enthusiasts$01.8x
PAUSED
Recent AI Actions
Budget Adjusted
10:32 AM

Daily budget $100 -> $120

Summer Sale - Conversions

Ad Set Paused
09:15 AM

Paused Ad Set #7 (high CPA)

Brand Awareness - Reach

Audience Added
08:45 AM

Proposed: Add LAL 2% audience segment

Retargeting - Cart Abandoners

Creative Rotated
Yesterday 11:45 PM

Swapped creative: Video_A -> Video_B

Summer Sale - Conversions